Shintamani Hotels is a collection of sustainable boutique hotels that redefine luxury hospitality by centering it around nature immersion and community empowerment. With properties in Siem Reap and the Cardamom Jungle in Cambodia, as well as Mustang in Nepal, Shintamani invites guests to discover some of Asia’s most unique landscapes and cultures—while actively contributing to their preservation and prosperity.
CLIENT
Shintamani Hotels
INDUSTRY
Sustainable Hospitality
PEOPLE
Roman Milisic, Strategy
Peter Frank, Copywriting
Mirna Morphis, Design Director
SERVICES
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Brand Strategy
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Visual Language
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Website Design
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Storytelling
Brand Repositioning
To support Shintamani Hotels’ evolution as a pioneer of sustainable, experience-led luxury, we crafted a comprehensive brand repositioning rooted in authenticity and purpose. We developed a new content strategy to better communicate Shintamani’s uncompromised devotion to environmental preservation and cultural empowerment. We reimagined the entire visual language: introduced a refined color palette inspired by natural landscapes and local cultural elements, adopted bold serif typography to convey both elegance and strength of purpose and integrated personal notes and sketches from Bill Bensley to amplify the brand’s narrative as both visionary and deeply personal. The result is a cohesive identity that resonates emotionally with guests and visually embodies the brand’s commitment to regeneration, culture, and community.
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